Product Data That Powers B2B & B2C Commerce

Most B2B catalogs are a mess — product data scattered across spreadsheets, ERPs, and shared drives, with no governance and no consistency. Akeneo PIM fixes that. We implement it, connect it to Shopify Plus, and structure your product data so it works for human buyers and AI purchasing agents alike.

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See Akeneo PIM in Action

One source of truth for product data—manage attributes, media, and channels from a single interface.

Akeneo Data Quality Insights — track enrichment, spelling, images, and attribute labels to improve catalog quality.

Akeneo Data Quality Insights — track enrichment, spelling, images, and attribute labels to improve catalog quality.

Our Certifications

Human After All is an official Akeneo solution partner and Shopify Plus Partner—so you get PIM and eCommerce expertise in one team.

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What Human After All and Akeneo Deliver for Your Business

We combine Akeneo PIM implementation with Shopify Plus storefronts and integrations—so product data flows from one source to every channel.

Single source of truth

One product catalog for web, marketplaces, B2B portals, and sales teams—no more spreadsheets or duplicate data.

Faster time to market

Launch new products and channels faster with centralized enrichment, workflows, and automated syndication.

Consistent experiences

Deliver the same quality product information everywhere your customers are—B2B and B2C.

Shopify Plus connected

We connect Akeneo PIM to Shopify Plus through Patchworks iPaaS—with a pre-built Akeneo-Shopify connector for real-time product data sync—or build custom API integrations when your data model needs bespoke handling.

Scale and localize

Multi-country catalogs, localization, and governance so you can grow into new markets without data chaos.

Why product information management matters

Without a PIM, product data lives in spreadsheets, ERP exports, and people's heads. Every channel gets a slightly different version. New products take weeks to launch because someone has to copy-paste specifications into five systems. Returns go up because the website says one thing and the spec sheet says another.

  • Single source of truth for product data — one catalog for web, B2B portals, marketplaces, and sales teams
  • Faster time to market — launch products and channels in days, not weeks
  • AI-ready product data — structured attributes that work for GEO, agentic commerce, and AI search
  • Digital asset management — images, PDFs, videos, and technical docs governed alongside product data
  • Multi-country catalogs with localization, governance, and channel-specific exports
  • Fewer returns and support tickets from inconsistent product information

Akeneo services we provide

Implementation & integration

Akeneo setup, data model design, and integration with your ERP, DAM, and eCommerce platforms — including Shopify Plus via Patchworks iPaaS connector or custom API.

PIM strategy & data modeling

Attributes, families, product taxonomies, and enrichment workflows that scale with your catalog — designed for both B2B and B2C use cases.

Migration & enrichment

Move data from legacy PIMs, spreadsheets, or ERPs. Cleanse, normalize, and enrich so Akeneo becomes the foundation for all channels.

Digital asset management

Images, technical PDFs, videos, and compliance documents — governed alongside product data with tagging, versioning, and channel-specific distribution rules.

AI-powered content generation

Generate product descriptions, fill attribute gaps, and improve data quality at scale using AI within Akeneo. Human review gates maintain accuracy while accelerating time-to-market by up to 40%.

Training & change management

Enable your teams to maintain and extend product data long-term. Your team should run the PIM without calling us.

AI-Powered Enrichment

We deploy AI within Akeneo to accelerate catalog enrichment — generating product descriptions, completing attribute gaps, and improving data quality at scale. On a recent enterprise implementation, AI-powered enrichment reduced time-to-market by 40%. This is a core part of our AI-powered commerce approach.

AI enrichment isn't a replacement for human governance. It's an accelerant. We set up the AI workflows alongside manual review gates so your team moves faster without sacrificing accuracy.

Product Data as AI Infrastructure

Your product data isn't just powering your website anymore. AI agents and search engines are using it to make purchasing recommendations and complete transactions on behalf of buyers.

Generative Engine Optimization (GEO) starts with your PIM. If your product attributes are incomplete, your descriptions are generic, and your specifications aren't machine-readable — your products are invisible to AI purchasing systems. We structure your Akeneo implementation so your catalog works for both human buyers and the AI agents that are increasingly making decisions for them.

Akeneo + Shopify Plus: we do both

Many agencies do PIM or eCommerce, not both. We implement Akeneo and build the Shopify Plus storefronts that consume it—same team, aligned data model, and a single roadmap for your product experience.

What our clients say

Verified reviews on Clutch — 4.7/5 from B2B and eCommerce clients.

"Human After All understands and adapts to our market needs, which isn't easy to do."

— Fred Hunter, Operation Director, DTD 2009

"They were very agile with all of the changes we made through the mandate."

— Director, Business Consulting Firm

"Human After All's technical expertise and solution-oriented mindset have been strong throughout the project."

— Jérémie Gougoux, Director of Operations, Husky Boutique

Read all reviews on Clutch

Learn more about Akeneo

Akeneo Product Cloud powers product experiences for brands and retailers worldwide. Explore the platform, customer stories, and ROI benchmarks.

Visit Akeneo website

What This Means for Your Business

  • Eliminate product data errors Single source of truth for specs, descriptions, images, and translations — critical for manufacturers with complex catalogs.
  • Reduce time-to-market by up to 60% Automated enrichment workflows replace manual spreadsheet updates.
  • Power AI-driven product discovery Clean, structured data feeds AI search, recommendations, and agentic commerce.
  • Distribute to every channel from one hub Shopify, marketplaces, print catalogs, and ERP all pull from Akeneo — connected through our platform integration services.

Frequently asked questions

What is Akeneo PIM?
Akeneo is a Product Information Management system that centralizes product data — attributes, descriptions, images, specifications, and localized content — in one place. From there, it syndicates to your eCommerce platform, marketplaces, print catalogs, and sales tools.
How long does an Akeneo implementation take?
A standard implementation takes 8–16 weeks depending on catalog complexity, number of channels, and data migration requirements. Enterprise implementations with complex data models and multiple stakeholder groups can run longer.
What is AI product data enrichment?
AI-powered enrichment uses generative AI within Akeneo to auto-generate product descriptions, complete attribute gaps, and improve data quality at scale. It accelerates catalog readiness while maintaining human governance and quality gates.
Does Akeneo handle digital asset management (DAM)?
Yes. Akeneo manages images, technical PDFs, videos, and compliance documents alongside product data. Assets are tagged, versioned, and distributed to channels with the same governance rules as your product attributes. For most mid-market catalogs, Akeneo’s built-in asset management eliminates the need for a separate DAM.
Why does product data matter for AI and agentic commerce?
AI purchasing agents — Google UCP, ChatGPT shopping, Copilot Checkout — evaluate products based on structured attributes, not marketing copy. If your product data has incomplete specifications, generic descriptions, or non-machine-readable formats, your products are invisible to AI-driven search and purchasing. A well-structured PIM is the foundation of Generative Engine Optimization (GEO).